Almost everybody in sales has suffered price objections at some point.
However, most salespeople follow the wrong path and try to grab a potential customer by asking invasive questions like:
“If I can offer solution to your such and such problem, will you buy that one today”? or
“Holding back is the only thing that you can do”? or
“What can I do to earn you business”?
Hang on! Such manipulative sales tactics are the real reasons that make the prospective customers feel uncomfortable and they find themselves in a state of pressure to buy that product or services.
But the ultimate answer to this is to eliminate the objections altogether.
You can achieve this by focusing on ways that will help you meet the requirement of your prospective customers.
It is also a fact that the salesperson who asks more and more questions face lesser objections at the time of sale.
The reason is quite simple; that means that the salesperson reveal many potential objections during the early stages of sales cycle. Moreover, there are plenty of questions that are taken up by a sales person that will help you reveal potential objections:
“What is the time frame that you are working with”?
This question leaves a good effect when asked, which means that “When do you think you will buy”, this will help people by putting them on a self-protective side.
“Who else is involved in the decision process”?
This is the most important question that is usually asked by the salesperson. The main purpose of this question is to find out the other person who is involved in the decision making process.
So, if the final decision is influenced by someone else, then you can end your search, and try to close the sale even without his or her presence.
“Who else are you talking to?”
This is the most frequently asked question. This will enable you to understand what other companies or vendors are making their bids on a particular project. This will help you in differentiating yourself from your respective competitors.
“How was the experience?”
You can answer this question based upon your previous experience with your prospective customer.
You can now position your service or product to excel their experience at your competitors.
So, these are a few tips that will help you ask more pertinent information from your potential customers, which will ultimately allow you to position your service and product in a way that suit best your customer’s needs and demands.
4 Comments
Yasrab Shah
Really impressive Mark.
Very productive information.
Keep it up……
KonstantinMiller
You know so many interesting infomation. You might be very wise. I like such people. Don’t top writing.
mark
Thank you for kind comments Yasrab.
mark
Thank you Konstantin. I am always keen to write about topics that are useful for others.